O'Brien Toyota Scion

Everyone knows that hybrid vehicles are key in lowering our environmental impact. Most consumers, however, probably don't realize that electric motors employ rare earth metals like neodymium and dysprosium. In order to continue the production of class-leading hybrid models like the Toyota Prius without using up Mother Nature's precious materials, Toyota has been developing a new kind of electric motor.

For an automaker, there's nothing better than pushing production ahead of schedule. This is especially so when said automaker has faced a handful of difficult external challenges. If you didn't already guess, the "said automaker" we're referring to, of course, is Toyota.

Go big or go home. That pretty much sums up the Toyota philosophy when it comes to green driving. And let O'Brien Toyota assure you, the motivated automaker is certainly not going home. In fact, company officials have recently announced that Toyota will release six new hybrid models in 2012.

Toyota did a great job promoting the upcoming FT-86 concept in unique ways. Those in the Indianapolis area might remember or even have tried out the Social Network Racer game released for Facebook this past fall. Now, the creative automaker is giving fans another chance to get behind the wheel of an FT-86 before it hits lots like O'Brien Toyota at 2550 North Shadeland Ave. Indianapolis, IN 46219.

With connectivity constantly on the rise, you can be sure that Toyota will sit high atop the technological mountain. The automaker's first step in ascending? Forming a partnership with information corporation, Intel. Both at the forefront of technology within their own industries, the two will merge together to create pioneering, in-vehicle infotainment systems.

Many auto designers are coming up with new ways to connect consumer smartphones to their vehicles. Toyota, however, spins things a bit differently. The cutting-edge, Japanese automaker has fashioned a vehicle that is a smartphone. What exactly do we mean by that? Well, it's pretty much how it sounds...as shocking as that may be.

With the 2011 SEMA Show came a plethora of new, performance-driven variants of the Toyota vehicles we know and love...and a few surprises, too Toyota was expected to show off the upcoming 2012 Toyota Tacoma TRD T/X Baja Edition at the show, but in the end, they had one more big surprise for off-road enthusiasts in mind.

More specifically, Toyota teamed with twenty aftermarket specialist, including Long Beach Racers, Defined Engineering, Mastercraft Safety Equipment, Blue C, Spin Imagine, and Red Car Brewery to develop a new racing truck that uses the 2012 Toyota Tacoma TRD T/X Baja…

How versatile is the all-new 2012 Toyota Tacoma? So much so that Toyota has crafted several special edition models of it to be shown off at this year's SEMA Show. One variant of the Tacoma that has everyone at O'Brien Toyota Scion talking aboutis the Oakly Surf Tacoma, which was unveiled by Toyota and Australian surfing pro, Tom Whitaker on November 1^st

Toyota teamed with Oakley, and several aftermarket specialists, to create the surfer's dream ride, and they added a wide range of interior and exterior modifications. Among the more immediately noticeable upgrades that are seen…

With vehicles like Toyota Highlander and hybrid Toyota Prius it's no wonder Toyota is still the best car maker out there.

Every car that comes into O'Brien Toyota Scion - 2550 North Shadeland Ave. in Indianapolis, IN carries with it many positive global citations and merits.

"Even though Toyota faced both an internal crisis and an external crisis, the company forged ahead by focusing on safety and quality, modifying its leadership structure and capitalizing on its world-renown green efforts," an Interbrand report stated after the "Best Global Brands" for 2011 were announced.¹

The Best Global Brands 2011 is…

Toyota is topping the auto world with hybrid variants of the new Toyota Prius models available at O'Brien Toyota Scion in Indianapolis, IN. But they are only starting with electric.   Toyota wants to be remembered for even more advancements in fuel consumption. The Japanese auto maker is looking towards ethanol. A new yeast is being tested to help make a better alternative fuel. This newly developed yeast efficiently ferments xylose, a sugar produced when plant fibers break down, basically creating a super fuel.

The newly developed yeast produces one of the highest ethanol fermentation levels in the world, and…